Magento 2.1.1
Introduction
Workscene is a part of Babylon Industries Pty. Ltd., an industry leader in workwear, custom uniforms and safety gear for workers. We started work on the Workscene site in 2018, with this version of Magento being very unstable to work on.
Insight
- Recreated our extensions for Magento 2.1
- Established clear identity.
- Revamped categories on the site.
- Added valuable sidebar filters for reaching a larger audience.
- Ongoing UX suggestions and improvements
Recreating the functionality and adopting our extensions to work on this version proved a very serious, yet rewarding challenge. After almost failing a platform migration in 2017, we have recovered the site quite steadily and have now watched it grow substantially since we rolled out the new structure and strategy. The product range on the site was not vast in the beginning, but with great vision, consistency and goals, the website started to rank.
Results
Summary
A large product range is important to bring benefit on better content segmentation, which creates a larger target market.
Get in touch today to see how we can
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